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Autry Pop-Up Store

The launch of the Reelwind sneaker with a pop-up store in East London.

Autry sneaker store in London: minimalist grey storefront with the Autry logo and shoes on lit shelves

Brief

In October 2023 Autry opened a pop-up store in East London to launch the Reelwind.

What we did

We worked on the brand's communication strategy and wrote the social copy for the launch.

Outcome

With NTS Radio, Autry brought a free Denzel Curry concert to EartH Hackney during the launch.

Credits

  • ClientAutry
  • Year2023
  • Our roleCommunication Strategy & Creative Direction for Autry

Next project

Festival dei Due Mondi