A video series that follows Olympic skater Cory Juneau through the cities of Golden Goose.
Golden Goose wanted a channel where the people who make its world could speak for themselves. Cory's Way was one of the first three formats, on sport and lifestyle.
We wrote the Milan episode as a day in four chapters: Central Station with photographer Federico Casella, Bar Picchio, the Golden Goose store before opening, tattoo artist Rudy De Amicis at Porta Romana and Solomostry at Tutti Fritti.
We planned the distribution across Instagram, Facebook, YouTube and TikTok.
The Milan episode came out on 9 March 2022 on the Golden Goose channel and has passed 229,000 views. Cory Juneau won bronze in men's park at Tokyo 2020.